BRANDING / DEVELOPMENT / PLANNING

THE CHALLENGE

-

Combine and pair SLG's community with local LAN centers to create a fun, community driven event for all skill levels.

OUR APPROACH

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Coordinate with a base of 15 premier centers to host Aram Socials each month with both player scaling and center scaling included. These events are used to funnel players in the community into SLG's bigger events like City Champs and their Lan Prix. 

SLG ARAM Socials

League of Legends ARAM social parties across the country.

32

10k

900+

centers

generated foot traffic & visibility by gamers

local tournaments concluding with a live streamed national championship

from Las Vegas

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